ABOUT US
CWmedia: lead generation, telemarketing and prize promotion expertise in Italy.
Since 2011, we have helped companies and agencies acquire customers, manage direct marketing and engage their audiences in Italy. We bring strategy, data and technology together to turn goals into practical projects.
Discuss your project ↗
OUR STORY
A partner who starts with your goals.
CWmedia is a brand of Concorsi Web S.r.l., an Italian company with experience in digital campaigns, databases, promotional initiatives and customer acquisition.
We work with companies, agencies and technology partners across industries. For each project, we define the audience, channels, data structure and operational process together with the client.
OUR EXPERTISE
Three areas, one connected journey.
We support every stage of the customer relationship: acquisition, growth and loyalty.
Customer Acquisition
Lead generation, telemarketing lists and direct marketing to reach relevant prospects.
Explore this area ↗Strategic Marketing & CRM
Strategy, segmentation and CRM processes to understand and develop your customer base.
Explore this area ↗Customer Engagement & Loyalty
Prize promotions, gamification and relationship programmes to engage and retain customers.
Explore this area ↗OUR APPROACH
From the first idea to delivery, together.
We define activities and responsibilities clearly, with careful attention to data quality and operational requirements.
Understand the context
We review objectives, audience, constraints and work already under way.
Plan the journey
We select channels, tools and processes suited to the project.
Manage the work
We coordinate activities and share results and next steps.
WHY CWMEDIA
Local experience and direct communication.
We combine marketing, technology and operational expertise. For international companies working in Italy, we assess feasibility, adapt processes to the local market and coordinate activities with headquarters, agencies and technology partners.
We pay close attention to data sources, segmentation, normalisation and the agreed use of information. Before proposing a solution, we clarify what is achievable, the activities involved and the respective responsibilities.